Developing your strategy on a page
Creating a clear and simple strategy on a single page is a key step in gaining alignment across your organisation so that the leadership team is focused on the vision and your employees are clear on the company's goal.
This also aids in the creation of R&D of products and services. The clarity of a strategy on a page defines objectives and helps you avoid wasting time working on projects that do not add to the company's shared objective.
The "strategy on a page" approach, detailed in Patrick Lencioni's book "The Advantage," is a useful resource. It's a quick and easy approach to create and present a clear, concise plan for your business. This method is based on six crucial questions that must be answered in order to define and implement a successful strategy:
Why do we exist? This question is about your organisation's purpose and goal, and it defines the core rationale for its existence. This should be a clear, short statement that encapsulates your organisation's core and objective.
How do we behave? This question is about the beliefs and principles that influence your organisation's actions and decisions. These values should be a clear, concise set of guiding principles that reflect your organisation's culture and character and are shared by all members of the team.
What do we do? This question is about your organisation's products and services, and it identifies the precise activities and initiatives that are at the heart of your organisation's activity. This should be a clear, short description of the important goods, services, and initiatives that your company is working on.
How will we succeed? This question focuses on your organisation's competitive advantage and unique value offer, and it explains the particular ways in which your organisation will succeed. This should be a clear, concise description of your organisation's distinctive qualities and capabilities, as well as how they will be utilised to promote success and growth.
What is important right now? This question is about your organisation's priorities and goals, and it specifies the specific areas of attention and action that are most important for the organisation at the moment. This should be a clear, succinct summary of your organization's primary priorities and goals, as well as the exact activities that will be performed to attain these goals.
Who is responsible for what? This question is about the duties and responsibilities of your organisation's members, and it describes the exact actions and activities for which each person in the organisation is responsible. This should include a clear, short summary of each person's tasks and responsibilities, as well as the exact actions and activities for which they are responsible.
By answering these six important questions, you can create a clear, concise "strategy on a page" that defines your company's mission, values, products, goals, and responsibilities, and offers a clear direction and focus for the organisation. This "plan on a page" can then be sent to your organisational stakeholders and used as a guide and reference for decision-making and action.
Contact us to find out more about the process.